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Geneva Motor Show make up for the Enterprise Strategy briefing field





In early March 2010 Geneva Motor Show, the new cars and concept car of publishing one after another, but with slightly different in previous years. That is the major auto manufacturers to auto show as a corporate strategy published for the meeting.

This phenomenon from the Geneva Motor Show a day before the opening. VW (Volkswagen) group in 2010 on 1 March evening held a Press Association. At the meeting, the President of the company by the public, Martin ・ Wende en (Martin Winterkorn) introduction, Suzuki car President and publisher of the Suzuki repair performed. Since the two companies was announced in December 2009 for capital, so to speak and do not perform Suzuki surprising. However, this is the first Suzuki initiates European cooperation for the media to talk about. Association to give journalists to leave public and Suzuki in cooperation between the impression created opportunities.

Suzuki repair explained, "the two companies announced a 2009 capital, is the Chief to visit Japan Wende en. So the Geneva Motor Show, I'll attend. " In addition, he also had bilateral cooperation and expressed gratitude to Volkswagen, "when the automotive industry into survival times, we find in the automotive industry, the public company teacher tossed to the olive branch".

VW Group's Press Association for the Geneva Motor Show, the day before before repairing Suzuki has always been a piece of toast, his statement, we will carefully listen to the last press gave enthusiastic applause.

At the Geneva Motor Show held on the first day of the opening of the first press conference of China BYD. BYD to declare and Daimler (Daimler) technical cooperation. BYD has also shown that the two companies will jointly develop the Chinese market fashion oriented EV (electric vehicle). Daimler CEO Dieter Zetsche has confidently said, "China will become the world's largest electric vehicle market. Cooperation with BYD, will speed up China's auto electric-speed ". BYD booth setup at Daimler's booth, visible Daimler on BYD this partner.

And , on the contrary, Mitsubishi France automobile and PSA Peugeot Citro?n (PSA Peugeot Citroen) at the Geneva Motor Show, will be announced during the stay of the two companies had previously considered capital co-operation. Mitsubishi Motors said, although not so like Volkswagen and DaimlerChrysler in partnership for progress, "and will attempt to Citroen and Peugeot establishing new relationships".

This is the auto show, in order to exploit emerging market countries and develop HEV, EV and electric, Japan and Europe's automotive manufacturers have begun to actively looking for partners.

[Edit: leotao]