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Recently, Reynolds Nissan - Union and Daimler Group announced in Brussels, in a series of substantive items on the extensive strategic cooperation, the two groups will share experiences in order to quickly realize benefits maximized. Both parties announced cross-shareholding structure: Renault-Nissan will hold the Daimler group 3.1% stake, Daimler group will hold a Renault and Nissan company 3.1% stake. This means that the Union after the Daimler-Renault-Nissan, will become - public Suzuki Union, car Toyota after the world's third largest automobile group.

Combining experience sharing in order to maximize the benefits of cooperation

Renault-Nissan Alliance and Daimler group desires at Renault, Nissan and Daimler third parties to establish a long-term framework structure, in order to cooperate closely in the future. In a series of very successful negotiations, the parties to reach consensus on certain items and takes effect immediately.

The parties will adopt a new small car, the general structure of next-generation SMART FORTWO models and Renault TWINGO models, as well as the two models of electric version, and will enrich the two cars.

The two sides in the Powertrain domain cooperation will focus in the Renault-Nissan Alliance and Daimler group high fuel economy of diesel and gasoline engines. This will form a win-win model: Daimler group can Renault-Nissan Alliance engine application to Mercedes-Benz company future high-end compact products to enhance the sales potential, and Renault-Nissan Alliance will increase its production capacity utilization.

Both parties in the light commercial vehicle areas also reached a close cooperation intention. Mercedes-Benz light bus company will expand its product line and in 2012 after providing the market with new entry-level commercial models. Both sides will benefit from the single excels in incremental sales, optimization of production capacity utilization, sharing and development costs and optimize the cost structure.

Auto wind into major league

As energy prices, more energy-saving environmental protection of small cars, especially the new energy cars, more and more consumers, the market prospects are generally optimistic about, become the focus of the automotive manufacturers to compete. If you can cut the cost of research and development of small cars, and new energy vehicles in a more broad benefits will undoubtedly make the tripartite cooperation more secure.

Daimler has developed a large, luxury private engine technology and advanced hybrid technology, and Renault have pride of small, high fuel efficiency, low-emission engine technology, as well as electric power transmission system technology, neg nature can understand. As Daimler Group Chairman of the Board and Mercedes-Benz automobile company President Dr. Dietmar ・-Chul Choi said: "our respective advantages are complementary. We can directly increase in small cars and compact cars in the area of competitiveness, and reduce carbon dioxide emissions for long-term cooperation; we know we can make the sharing of resources, to produce for their own brand of products, without affecting the independence of their brand. ”

Due to the financial crisis of the global automobile market recession, but increasingly competitive market, the Renault-Nissan group and Daimler's Association may herald the beginning of the automobile industry re-layout.