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Rolls Royce sales in China over 3 times the ancient advance citty, China





In this session of Beijing auto show on Rolls Royce , announced 2010 first quarter sales results. In the global market, the Rolls Royce of sales is the rapid promotion, not only new cars have ancient citty successfully broke into the market Mirage, at the same time (Gallery Forum) sales also rapid recovery. In accordance with the sales performance in the first quarter of this year, Rolls Royce to achieve global sales, while the Chinese market has doubled since the show faster growth, sales are expected to reach three times last year.

China will become the world's second largest market

Compared to the same period last year, Rolls Royce global sales increased 60% and the Asia-Pacific sales doubled year-over-year growth, mainland China to become the world's fastest growing automotive market in the first quarter sales increase more than threefold. While the European and American markets sales are starting to grow steadily. Rolls Royce sales and Marketing Director, Jolyon ・ Nash said the Chinese market since the second half of last year has been sustained faster growth rate last year, China has become the third largest Royce global consumer market. While the first quarter of this year, the amount of orders in the Chinese market to reach three times in the same period last year, it is expected that the Chinese market in 2010 is expected to exceed the Rolls Royce of domestic market United Kingdom, the world's second largest automobile market.

Currently, all because of the Rolls Royce has been sold out before the year, in the first quarter of the new high yield. A potential customer will purchase has continued to improve, and is located in the Goodwood factory has increased production capacity to meet increasing global demand. It is reported that last year Rolls Royce in global sales of 1000 vehicles, it is expected that this will achieve doubling, sold more than 2000 vehicles. New vehicle sales volume of the ancient East will become the backbone of growth.

Ancient citty, China

Following the first global debut in California, Rolls Royce new models of ancient citty (Ghost) successfully broke into the global market, including Rolls Royce's largest market ― the United States. Jolyon ・ Nash said the ancient citty of sales will account for the overall sales of Royce 2/3, while the ancient best consumer group 80% is the Rolls Royce of new customers. At the same time he said that since the end of the ancient East, not yet published in the official sales in China, first quarter sales in the Chinese market increased dramatically entirely from Rolls-Royce Phantom series. With the introduction of the ancient East, the Chinese market sales growth momentum is expected to continue. The first ancient citty is expected to be delivered to the customer at the end of May.

Fuel consumption 20% better than similar vehicles

Low-carbon green line has become the mainstream of the global automotive industry, as a top luxury car manufacturer, Rolls Royce in the pursuit of luxury line also attaches great importance to the collaborative development environment. Rolls-Royce Goodwood not only in the world's most environmentally friendly green factories, at the same time from BMW Group's strong technical support. Jolyon ・ Nash explains, Rolls Royce on the application of advanced technologies, in terms of fuel consumption and emissions, are better than similar models above 20%. In addition, because the Rolls-Royce brand belonging to minority ownership models, and the use of the frequency is less impact on the environment is very limited. (Reporter Shao Yu-Mei)