The rich class rising India luxury car market needs strong growth
An integrated electric super car, India in the past, for consumers, like , mcg BMW and Audi , luxury car can only be used in a TV or a movie screen, a feast for eyes, in real life, these luxury car can use the "catch up" to describe. However, as the number of millionaires in India domestic growing luxury cars now for India market is no longer a "dream". India market luxury cars sales growth has far exceeded the overall sales India automobile market growth rate.
Currently India market stole the luxury brands than the Mercedes-Benz. In may, Benz India market sales volume increased by 59% to $ 381, again widened the gap with the latter. The first five months of this year, the Mercedes-Benz India market cumulative sales for 2025.
It is immediately Benz luxury car brand BMW Germany. In may, BMW India sales for 271 cars. The first five months of this year, BMW India market cumulative sales for 1892.
Ranked number three is Germany a luxury car brand Audi. In may, the Audi India sales for 200 cars, and over the same period in 2009, an increase of 121 vehicles compared to 65%. The first five months of this year, Audi India accumulated sales for the 1167.
In addition to the Mercedes-Benz, BMW and Audi this three stars, cheqi India local Tata 2008 has just acquired Jaguar Land Rover brand have begun adding India luxury cars battle for market share. 5 month, Jaguar Land Rover s luxury car sales year-over-year increase in India by 50%.
Turning to the India market development speed, Benz, Executive Director and CEO Wilfried Aulbur will be attributed by: Benz at the India market implementation of "strong" marketing strategy and to the end consumer's attention. Benz follow-up will also expand all the major cities of India sales network.
Aulbur views have been India's automobile industry experts. Experts believe that today these luxury car manufacturer in India market sales strategy taken enough to attract India middle class consumers.
According to the PWC automotive consulting business owners Abdul Majeed prediction: "despite rising costs, higher interest rates and other loan impeding factors, but affected by upcoming several new models-stimulating, India luxury car market will maintain an upward trend. It is expected that the year 2010, India luxury car market and sales will be an increase of 15%. ”
(Super car network)