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Japan consumers prefer to buy a car with a lower-cost hybrid cars.

Tokyo street, has been listed on the electric car charging.

Prius (Gallery Forum) highest single vehicle sales in Japan, 72% of sales for the LEXUS Hybrid.

Who is the best selling Japan models Corolla ? (Gallery Forum) ? ya Guinness (Gallery Forum) ? or new fit (Gallery Forum) ? the answer completely outdated, now Japan domestic selling best vehicle is of Toyota Prius! Yes, is the Prius, the domestic selling prices as high as 30 million almost deserted hybrid cars, in Japan have continuous months commandeered a single type of monthly sales champion throne, March is surrendered, pin 3.5 million units of astonishing results. Text/figure reporter he Jiang Hua

Consumption from small cars to go to hybrid vehicles

20 June-25 June, in just a week, I already felt the Japan Automobile consumer's new changes ― ― hybrid, hot pressing.

Before, the Japan Automobile consumer sentiment is Japan people like small cars, 1.0 l displacement following models in Japan occupies half of the country, but more than 3.0 litres displacement, in Japan car streets of probability fundamental on and Benz China streets , BMW has a probability of more or less the same, however, this concept was to change now, Japan's automobile consumption of hot spots have been transferred, from small cars to go to a hybrid vehicle, Prius has been many months commandeered Japan domestic single vehicle sales champion throne, on average each month in Japan to sell over 2 million. But even in the luxury car market, Japan who also do not forget to buy a hybrid vehicle, Toyota LEXUS brand is the world's only a massive sales of hybrid cars, luxury car brand in Japan, LEXUS hybrid car sales? 72%! in Japan for more than 70% of the LEXUS customer choice is a hybrid version of the LEXUS.

Government subsidies to large

Ask Japan hybrid cars hot reasons, an important reason is that the Government of Japan on hybrid cars in provided very large financial subsidies and series offers, in Japan, Toyota Prius price at 200 million yen ~ 300 million yen (equivalent to 20 million RMB 30 million Yuan, ~ the Prius in domestic prices in 30 million or so), but in Japan the Government give consumers 20 million yen in subsidies (the equivalent of USD 2 million), so the amount of government subsidies, combined with the scale of sales after the price drop, let Japan consumers prefer to buy a car with a lower-cost hybrid cars, what's more, after buying a Prius, Japan Government for small cars and hybrid vehicle users also provides parking, traffic, and a series of concessions.

Japan automobile market of "three more" and the "three little"

hybrid cars in Japan automobile market is hot, Japan automobile market of one of the" three more ", which three more more hybrid models?, small cars and Japan domestic brand models. In Japan, small car is still the main consumer of Japan, more than 50% of the sales are small cars, but also, and Korea, in Japan, very few saw the car brand in other countries, for example in China full street visible Volkswagen, in the United States reached the street visible General Motors and Ford, very rare in Japan, the only exception to this may be the Benz BMW, as global recognized premium-car brand, country of rich people, it seems like the Mercedes-Benz, BMW, Japan is no exception, even in the national automobile consumer enthusiasm for higher Korea, is no exception.

Japan automobile market has "three more", the corresponding also has "three little", which three large displacement cars less?, foreign brand of car and SUV. The first two have separately and small car lot, Japan more local automobile brand, the focus here corresponds to about a third less ― less buggy.

In Japan, see probability fundamental and off-road vehicles in China saw Ferrari, Porsche so the probability of the super sports car, is not to say no, but very small. In the Chinese market, take a walk, 10 cars in at least 2 to 3 is a SUV or buggy, but in Japan, you could almost forget the SUV and buggy because full street are a wide variety of cars, it seems that in SUV's consumption, the Chinese consumer is and international standards, but this time it is received by the United States, instead of our neighbor Japan.

Press Watch: hybrid this road "Campo"

In Japan for a week, my greatest impact was that the hybrid electric vehicle in Japan selling so well. Even more shocking is that Japan consumers not only in the field of household economic car, like hybrid models in high-end, Japan also have a preference for hybrid.

Unfortunately, energy-saving effect, technical basic mature hybrid in China did not seem to be popular, in the June release of new energy vehicles subsidies, the hybrid is not included in the field of new energy vehicles, only for traditional energy-saving cars and models, enjoy every 3000 Yuan subsidy, for domestic market price at 30 million yuan of Prius, 3000 Yuan subsidy negligible.

And electric cars, hybrid indeed can only be regarded as a transitional technique, but the transitional "Campo" you can directly get over buguanbugu? currently, seems not very realistic, after all, human car battery technology and a fundamental breakthrough has been achieved, and even broke, in future, a variety of energy mix may also be an important vehicle technology, after all, it's more energy efficient and more capable of ensuring the consumer use of convenience. In fact, hybrid technology of a key selling point is that it is a vehicle dynamic control system of fundamental change, not just it is what kinds of energy in the form of a hybrid, the hybrid is a hybrid, ethanol and gasoline hybrid is hybrid, these energy as humanity's continuous exploration will vary, but in the power of control systems, we need a sophisticated can mass, low-cost sales of hybrid control system instead of a single power control system.

In fact, the development of hybrid's significance is here, the future may prove that, because they cannot grasp and believes it can skip the idea was so wrong. (He Jiang hua)